January was a great month for iConsumer.  We had our first real revenue, and first real member growth.  About $40,000 in revenue for the month.  We added 1690 members.

We did our first two promotions.  The first was a Double Cash Back event.  The second was “Share the Love”, a refer a shopper and get $10 event that ended with Valentine’s Day.  We’re still digesting what we’ve learned, and the mistakes we made.

We’re learning more about our audience, what they like, don’t like, and what they really don’t like.

We’re hearing that getting information on their purchases to them fast is really important.

We’re getting ready to issue our first checks … working through the issues of making sure that each member is a real person and eliminating any duplication that may have occurred.

We’re working on some more promotions, possibly even for February.  We think we’re getting close to SEC Qualification, so continuing to build the business, to show prospective investors that we have traction, increases in importance.

Enough reading.  Go Shopping.

Ownership IS the ultimate loyalty program.

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