From Lemons to Lemonade

By: Robert Grosshandler | October 13, 2022

Part of the promise of iConsumer was that I would share our journey in educationally focused posts. In that spirit, here are some of the weird aftereffects of being pioneers in the Reg. A+ equity crowdfunding world and our leveraging them to make lemonade.

Small Trades Have Big Consequences

By: Robert Grosshandler | October 07, 2022

A Rising Stock Price Excites Our Members. They may shop more and join faster.
And that might just lead to a rising stock price!

$.115,.28,.25,.115,.245,.115,.15,.25,.098 – That’s some excitement

By: Robert Grosshandler | October 06, 2022

Wow. Talk about stock price and volume volatility. All that excitement is motivating members to join. The first four days of October saw new members up 198% over the same period last year. 184 members vs. 98, to be more exact. Can’t hurt that our stock trading volume is also up. A Bumpy Ride – … Continue reading $.115,.28,.25,.115,.245,.115,.15,.25,.098 – That’s some excitement

No Change in Rebate Percentage This Week

By: Robert Grosshandler | October 02, 2022

A 304% bump up in the price is exciting. More shopping (a fundamental change) can help our stock price go up and stay up.  As the price holds (and maybe continues up), eventually we’ll adjust the rebate percentage to reflect that.

Up, Up and Away

By: Robert Grosshandler | September 30, 2022

iConsumer can be a self-fulfilling prophecy (higher stock price –> more members –> more shopping –> higher stock price). It’s our members who have to start that ball rolling.

The startup that needs you, not your money

By: Robert Grosshandler | September 15, 2022

We’re a penny stock on the OTC market. We have very little float. Possibly a third of the float is held by people who can’t or won’t sell. And that’s the silver lining.

2021 1-K Filed – Annual Report

By: Robert Grosshandler | May 02, 2022

We’ve published our 2021 year-end financial statements – our SEC mandated 1-K. In the traditional public company world (if we were a “fully-reporting” company), this filing would be called a 10-K. The important difference between the two is the depth that we’re required to go into creating the statements, plus the level of audit required. … Continue reading 2021 1-K Filed – Annual Report

What is your Why?

By: Robert Grosshandler | February 10, 2022

Sure, you can use a competitor to get cash back.  But that has no magic, no opportunity for an exponential return.  Even if you turn around and invest that cash back into Microsoft stock.  Microsoft’s stock price may go up (or down), but it’s unlikely to double, triple, or go up 400% in the near future.  Or even the far future.  It’s way too big for that to happen. The beauty of a start-up lies in the potential of exponentiality.

Amazon vs. Walmart

By: Robert Grosshandler | December 09, 2021

As you’ve probably noticed, Amazon is no longer paying us commissions when you shop there. We had been growing that revenue stream quite nicely, and my guess is that they decided they didn’t need us any longer. I’m very disappointed, but wasn’t surprised, since they aren’t doing business with folks like Rakuten anymore, either. It’ll … Continue reading Amazon vs. Walmart

CEO Letter – Form 1-SA 9/19/21

By: Robert Grosshandler | September 20, 2021

Our Form 1-SA was filed with the SEC on Friday. It’s our financial recap of the first six months of 2021. In this posting I get to go into more detail about what we’ve experienced, why we’ve experienced it, and some thoughts on the balance of the year. All with a focus on cash.