2021 1-K Filed – Annual Report

By: Robert Grosshandler | May 02, 2022

We’ve published our 2021 year-end financial statements – our SEC mandated 1-K. In the traditional public company world (if we were a “fully-reporting” company), this filing would be called a 10-K. The important difference between the two is the depth that we’re required to go into creating the statements, plus the level of audit required. … Continue reading 2021 1-K Filed – Annual Report

What is your Why?

By: Robert Grosshandler | February 10, 2022

Sure, you can use a competitor to get cash back.  But that has no magic, no opportunity for an exponential return.  Even if you turn around and invest that cash back into Microsoft stock.  Microsoft’s stock price may go up (or down), but it’s unlikely to double, triple, or go up 400% in the near future.  Or even the far future.  It’s way too big for that to happen. The beauty of a start-up lies in the potential of exponentiality.

Amazon vs. Walmart

By: Robert Grosshandler | December 09, 2021

As you’ve probably noticed, Amazon is no longer paying us commissions when you shop there. We had been growing that revenue stream quite nicely, and my guess is that they decided they didn’t need us any longer. I’m very disappointed, but wasn’t surprised, since they aren’t doing business with folks like Rakuten anymore, either. It’ll … Continue reading Amazon vs. Walmart

CEO Letter – Form 1-SA 9/19/21

By: Robert Grosshandler | September 20, 2021

Our Form 1-SA was filed with the SEC on Friday. It’s our financial recap of the first six months of 2021. In this posting I get to go into more detail about what we’ve experienced, why we’ve experienced it, and some thoughts on the balance of the year. All with a focus on cash.

Looking Forward

By: Robert Grosshandler | January 21, 2021

As I write this, a new president has just been sworn in, the Covid-19 vaccine is beginning to be delivered, and we have a divided Congress. The pundits are mixed on the results these changes should mean for the economy. Here’s what we’re planning for, our best estimation of the future as it affects your … Continue reading Looking Forward

Are we having fun yet?

By: Robert Grosshandler | March 29, 2019

So far this week our stock price has gone from $.10/share to $.20/share to $.05/share. That’s quite a ride.

CEO Letter- Form 1-SA Financials- 9/28/18

By: Robert Grosshandler | September 28, 2018

First, let me thank you for supporting iConsumer as a member and as a shareholder.  These monthly letters are one of the most fun things I get to do.  We’ve over 50,000 shareholders and soon-to-be-shareholders, all experiencing what it’s like to own a piece of a publicly traded start up. We’re proud of iConsumer, and … Continue reading CEO Letter- Form 1-SA Financials- 9/28/18

You are the “i” in iConsumer

By: Kim Logan | September 10, 2018

 Invested. Involved. Informed.   I was asked recently what the “i” in iConsumer stood for and at first I didn’t have a clue.  Coming from a previous site with an “i” in the name (iGive.com) and the prevalence of Apple branded “i” gadgets and services, it seemed natural to me that our site would be “iConsumer”.  But … Continue reading You are the “i” in iConsumer

The world we live in

By: Robert Grosshandler | September 04, 2018

iConsumer operates in a very, very big market.  According to Digiday, Forrester (one of the big dogs in the analyst space) predicts the following for 2018: $3.7 Trillion – total retail sales $1.4 Trillion – retail sales influenced by digital $507 Billion – online retail sales $118 Billion – mobile retail sales, 23 percent of … Continue reading The world we live in

CEO Letter- OTC Market activity- 8/30/18

By: Robert Grosshandler | August 30, 2018

Our shareholders and customers (all 50,000+ of them so far) came for the experience of being an investor in an early stage startup.  We’re working hard to honor that.  To be as transparent as possible as we pioneer the journey for a crowdfunded startup through to something we hope becomes much, much bigger.  Becoming traded … Continue reading CEO Letter- OTC Market activity- 8/30/18