Insider Information

By: Robert Grosshandler | April 25, 2019

Just a heads up. By the end of this month, iConsumer will have published its year-end financial statements (its 1/K). It’ll show the effects of Bitcoin dropping in popularity, the fact we had no marketing money to use to grow our business, and remind us that we didn’t have an effective offering (and that the SEC had said we couldn’t even talk about using our stock as a reward for shopping) between mid-February and mid-June.

Pretty hard to have a great year when your main incentive – ownership in iConsumer – isn’t available for four months. But the SEC said “no” and we listened. Adhering to the SEC rules is part of the “fun” of being able to have 1,000,000 owners.

The potential of 1,000,000 owners is also why we have a publicly-quoted stock price. It’s definitely NOT because we did a “let’s all put really big smiles on our faces through an IPO” event. We hope that event is still in our future.

It’s why I keep repeating that our stock price is sort of meaningless right now. Near zero liquidity / float. A single trade can cause the stock price to triple or halve. We’re a long-term early stage investment.

The stock price should also should go up if more people want to buy than want to sell. Which is why I’m telling anybody who might listen — now is not the time to sell.

A great measure anybody can see at any time on our site is our new member number. While there isn’t a direct correlation to our future revenue, membership numbers going up is usually better than down. Getting new members to shop, and old members to shop, means a stronger business. Which, in a perfect world, should make more people want to buy our stock. Which, in that perfect world, should translate into a higher stock price.

I freely admit that, even though it’s currently mostly meaningless, I do love for our stock price to go up (it’s way more fun than the price going down). And because our stock is so darn illiquid, getting more people who want to buy than people who want to sell might just be easier now than later.

Obviously, it’s your choice when and if to sell (or buy). But, if you ask me, I’d say “don’t sell yet”.

Just a reminder – this isn’t investment advice, there are lots of risks, and I could be really, really wrong.



James T Spencer Jr, April 25, 2019 at 4:40 pm

How can we sell when it cost us more to get our worthless stock from your transfer agent than it is worth!!!!

    Robert Grosshandler, April 25, 2019 at 6:30 pm

    You’re obviously very frustrated. But I don’t really understand why. The stock traded today as high as $.15. That’s not worthless in my book. I definitely think it’ll be worth more, thus my suggestion not to sell. And definitely worth more than the cash you paid for it. While I can’t promise you that the price will go up, I can definitely promise that it will never be less than the cash you paid.

    The whole premise of iConsumer is that together we’re building a great big business that becomes more valuable as more people use it and that you, the person who makes it successful, shares in that rise in value. No promise that you can immediately turn around and sell the shares you get for shopping. The folks who invested in Uber 5 years ago had no expectation that they could sell their stock before Uber became wildly successful (and public). Now, finally, they’ll be able to sell. Ebates … 15 years to a payday for early investors. But what a payday!

    The fact that it costs money to issue, transfer, and sell stock is a given. I wish it were free. If you can find a company that will do background checks, KYC, and AML, and all of that for less than $7.50, please let me know. Same for a transfer agent that will handle transferring to a brokerage for less than $25. I’ll be very, very happy to talk with them.

    I think the real problem is that you don’t own enough of our stock. Do remember, all those costs are per transaction, not per share. You haven’t bought enough stuff. That sounds tongue in cheek, but it’s actually completely true. If you had more stock, the price per share to issue and transfer would be a drop in the bucket.

    Go buy lots more stuff via iConsumer. You’ll have lots more stock, iConsumer will have better financials, and the stock you own, and the new stock you earn, may go up in value, just because you shopped. Let’s say you end up with 1,000 shares. And our stock price goes up to $.25 / share. Then you sell. 1000 x $.25 less the $32.50 still leaves you with a nice chunk of change. The cost of issuing and transferring and selling becomes a much smaller proportion of the transaction.

    Thanks for giving me the chance to make my talking points again.

Pamela Dunbar, April 25, 2019 at 5:58 pm

I really like the concept of shopping and getting stock in the company, so to me there is no risk, I am going to shop anyways, if the stock price rises then all the better, I look at it like any other savings, leave it hopefully it will grow over time. Thank you for this, I am enjoying it!

    Robert Grosshandler, April 25, 2019 at 6:31 pm

    We are too! Of course, we enjoy it more when the price goes up. But we’re patient.

Maria Keown, April 25, 2019 at 7:50 pm

I wish I could afford to shop more often, but I definitely don’t plan on selling any of my stock, it’s not costing me anything to keep it and one of these days I’ll be able to actually buy some more of it straight up…. heck, amazon and microsoft started out small and cheap, too…. here’s to a successful future to all of us!

Stacey Farkas, April 25, 2019 at 10:36 pm

I love this idea! Getting something for something you are going to do anyway (shop online). At least we are getting A small benefit. And in the future maybe a big benefit!? love the opportunity. And will be sharing with all my friends and family. Thank you

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